The BIG SEO Secret for Bloggers

What blogger doesn’t want to see his or her blog listed right there on the coveted first page of Google’s search results? Is there a secret trick, some magic spell that can get you there? Many of us have spent hours in endless searching, scouring other blogs and forums for tips on getting our blog to the top of the search results page.

Here, pro blogger Dr. Adam Stetzer will reveal the key to getting your blog noticed. It’s not a magic spell, it’s just good old-fashioned work!

The BIG SEO Secret for Bloggers

I talk to bloggers just about every day. For a while last year my blogging blog was on page 1 for the Google search “blogging”, though we are now on page 3. With this type of exposure comes some crazy organic traffic. In fact, over 39,000 bloggers have registered with my blog since I opened it in 2007. With each passing year I am continually amazed by just how many bloggers are convinced that there is a BIG SEO secret out there. The conversations seem to follow a familiar pattern. It goes something like this.

Blogger: “Hi Adam, how can I get to page 1 in Google?”

Adam: “It’s a TON of hard work, very incremental, takes a long time and requires some really good content and some awesome backlinks.”

Blogger: “Thanks, I’ve heard all that before, so tell me REALLY how to get to page 1 now.”

They are convinced there is an SEO secret that I won’t tell them. These bloggers feel that if they could just discover the piece of knowledge they don’t have, they will be richly rewarded with huge rankings, traffic and money. They just know it. Since this sentiment is so prevalent, I’ve made it my mission to try to set the record straight with the truth about SEO. And the truth is: The big SEO secret is that there is no SEO secret.

The BIG SEO blogging secret: There is no secret

This is the point in the blog post where I lose most readers. Due to the very phenomena described above, most readers will leave this blog post and continue their frantic search for the secret blogging SEO secret that will instantly solve their problems.

For the 5% of readers who are still with me; Congratulations! You have finally graduated from the masses of mediocrity and are ready to start your journey to success with SEO and blogging. And this was a big step. If you jump over this hurdle, you are mentally ready for the challenge ahead. And most importantly you’ve figured out that you are wasting valuable time searching for an answer that you probably already know.

The second big SEO secret for bloggers: The time you waste searching for SEO tips could have you on page 1 already.

How many forums do you read? How many blog posts do you follow? Make a mental calculation of all the time you spend on “TIP searching” activities and let’s do a little exercise.
For the next month, every time you feel the urge to search for blogging or SEO tips you instead actually sit down and work. If you did this, how much extra time will you have? My guess is a fair amount. If you take that time and split it 40% toward creating awesome content and 60% promoting your blog, you will be very pleased with the results.

Again, I’m not telling you anything you don’t already know. And feel free to argue with my percentages. Perhaps you feel it’s 30% / 70% or 50% / 50% – whatever. The point is that you have moved from the unproductive place of self-doubt and answer-searching to the very productive activity of DOING. And DOING is where the success lies.

Genius is 1% inspiration and 99% perspiration

Thomas Edison said these great words more than 100 years ago. And I think they apply as much to SEO, blogging and the Internet as they did to his endeavor to invent the light bulb.

While great ideas are required once in a while to jump-start a project (such as a new blog or to find new SEO keywords to go after), the idea-generation needs to be outweighed by a ratio of 99:1 with work. Plain, simple, non-sexy, work. It’s hard. It’s monotonous. It doesn’t sell tabloids. But hard work is still at the heart of why your website or blog is not on page 1 in Google.

And at the risk of becoming a marginalized motivational blogger, I urge you to stop reading, reflect on what you already know about SEO, and think about how you can get more done with the time you already apply to your blog. You already know about keyword selection.

You already know about title tags and keyword density. You already know about Google Adwords search volume estimates. You certainly know about backlinks, guest blog posts and building relationships. And you’ve had the importance of high-quality content pounded into your brain. So there you have it. The leading SEO tips for bloggers were already in your head. So get to it.

About the Author: Dr. Adam Stetzer has a Ph.D. in Industrial Psychology, which includes the study of motivation, job satisfaction and performance at work. He has published in many nationally-recognized, peer-reviewed, journals and maintains his own personal blogging blog. He is also the president of HubShout, an SEO reseller company with industry-leading SEO software. He has been active in the technology field for over 15 years working with large companies such as General Electric, Verizon, Ford, ChevronTexaco, and PepsiCola.
Blogging blog link:
SEO reseller link:

10 Guidelines for Writing Numerals & Numbers

As a writer, you should know how to properly write out or display actual numbers and when it is the right time to do so. Often times, people can easily get these confused. In this article, I will demonstrate the proper placement of both, numerals and numbers. Are you ready to learn? Here we go!

1. The Difference Between a Numeral and a Number:

A numeral is the symbol used to express the number, while the number of something is an abstract concept. For instance, the number 4 can be expressed as the numerals “4,” “IV” or “four.” Similarly, the difference between a number and a numeral is like the difference between a person and what you write down their name as.

2. Small numbers = spelling:

Whole numbers that is smaller than ten should always be spelled out, i.e. seven, eight, nine, ten, and 11. This rule is one that you can always count on to be true, while other number rules can vary person to person. The reason for spelling out small numbers is that is looks more professional. It is as simple as that.

3. There are NO standards:

Yikes, right? Experts all over have a hard time coming to one conclusion about how to write out numbers and which ones are writer worthy. Some agree that all one-word numbers should be written out, while two-word numbers should be expressed with numerals. This implies that you should write “eleven” and “thirty” but not 44.

4. The Comma:

Commas are really essential to breaking up numbers in content, i.e. “Alaska consumer 571,951 square miles” instead of “Alaska is 571951.” Also, where decimals are concerned, periods are used to break up those numbers. However, in other countries, the comma and period are opposite when using them in numeral expressions. According to International Systems of Units, (SI) they suggest adding a space between large numbers, i.e. $14 300,89. This part is left up to you to decide.

5. Never begin with a Numeral:

Your sentences should never start with a numeral. Instead, if you were using “1,000 copies were sold today,” you would write, “Consumers bought 1,000 copies today.”

6. Decades, Centuries, etc. should be spelled out:

Just as the tip suggests, eighteenth century and the nineties, should be spelled out!

7. Recipes and Percentages:

With recipes and everyday writing, you should use digits. For example, “Add 2 cups of milk” or “5% of adults.” However, when it comes to formal writing structures, you need to spell out the percentage, i.e. “11 percent of adults,” (or “eleven percent of adults,” according to your preference as explained in tip three.)

8. If you’re using an estimated or rounded number, spell it:

Numbers that are over a million and that are rounded up should be spelled out, like this: “Over 50 million people like bananas” instead of “Over 50,000,000 people like bananas.” Of course, if you’re using an exact number, you must spell it out.

9. Number that are beside each other:

If you saw “9 14-year-olds,” that would look confusing, right? Instead, to avoid confusion, write “nine 14-year-olds.” A rule for this is to pick the number that has the smallest amount of letters.

10. Consistency and Ordinal Numbers:

When writing, you should avoid expressing, “He was my 1st Pet” and instead use, “He was my first pet.”  You should also keep it consistent throughout your writing.

Things You May Not Know About Ghostwriters

For many Ghostwriters and writers in general, there are many methods of getting published in existence today. However, some writers feel they lack certain traits or components to consistently produce engaging, solid and fresh content.

So, what happens when writers struggle with publishing or content creation? They hire a Ghostwriter! It happens a lot more than you would ever imagine.

Generally, Ghostwriters handle a number of assignments and a heavy work-load. They are well-versed and experienced in handling many tasks such as single article writing, web content creation, proofing, editing, and blogging, just to mention a few, all the way up to helping with a full-length novel. The term “Ghostwriter” simply means they do not receive any credit for the writing they do for their clients, and their clients can publish the work as if it were their own, with no repercussions.

Ghostwriters specialize in many areas and can write a number of different things.

Due to the vast subjects across the web, Ghostwriters are very flexible and can fit in just about anywhere in a wide variety of genre’s and niches.  They may be summoned to create content for websites, online businesses, brick and mortar businesses and even other writers.  Some Ghostwriters may choose to specialize in certain areas, where others may be more versatile in their knowledge and experience and prefer to create content on any topic, genre or niche.

Generally they are hired to help create articles for article marketing, blog posts, newsletters, email campaigns, web pages, BIOs, press releases, white papers and eBooks, to name a few. Some Ghostwriters are experienced in helping authors get their books into print publication, proof reading and editing.  Some might even write speeches, eulogies, business plans, and other areas where technical or formatted writing is needed.

How can you find or get connected to a Ghostwriter?

Ghostwriters can be found all across the internet. Many Ghostwriters or Ghostwriting companies have websites with examples or portfolios, contact information and rates. They are also marketing savvy and create marketing campaigns through Twitter, Facebook, LinkedIn and the like.  Ghostwriters also network with other writers by joining different forums and writing communities, which may lead to referrals and recommendations.  If you’re in need of hiring a Ghostwriter, finding one that suits your business needs won’t be very difficult.  However, finding a great Ghostwriter will take in-depth research or possibly even a referral from a trusted source.

With the way technology is soaring and the marketing needed for online business owners, Ghostwriters are in high demand.

What Skills is Necessary for Great Ghostwriting?

If you are interested in writing for companies within the United States, you must have a solid understanding of the English language.  In addition, you’ll need to have detailed research skills, excellent typing, spelling, grammar, ability to meet all deadlines, work in a fast-paced and stressful environment, marketing, constant contact with your clients, and knowledge of the different writing styles.

How can you be a Ghostwriter?

Becoming a Ghostwriter takes persistence, dedication, discipline, motivation and organizational skills.  It certainly helps to have a true passion for writing. I can’t imagine anyone doing this that doesn’t truly LOVE it and feel it is their “calling.” If you write without passion, then others will certainly be able to recognize it, and that could damage your reputation.

You’ll need to learn how to market yourself, your services, set your rates, set up a website, create marketing plans, perform article marketing, set limits, figure out your niche, stay up-to-date with the latest trends and technology, and most important…practice, read and write a lot.

Balance Your Business with Freelance Opportunities

Have you ever considered yourself a client? Most freelance writers don’t. They just take on as many viable projects as possible, hoping to keep the work coming in so they can pay their bills and sock some extra away for an emergency or for fun.

But with your writing skills, there’s no excuse for not creating your own info product empire and setting yourself up for a lifetime of automated profits. Wouldn’t you prefer that to just continually seeking out the next project over and over again?

I worked for years as a freelance writer, always balking at those marketers who told me they made $10,000 a MONTH without working anymore. But then this summer (with two main eBooks on the market and a site that sells private label rights content), I took off for an entire month and without lifting a finger, I made $200 a day. Well, $198 and some change, to be precise. That’s over $6,000 a month fully automated.

Right now, you’re working. I want to teach you how to balance your income by creating a business that will work for you like mine does. Now as a freelance writer, you’re probably more cynical and skeptical than your average consumer because you see how the marketers operate – often in an unethical manner, like sending you an eBook and asking for a “knock off” or spying on their competition and asking you to beat them to the punch with a project on the exact same topic.

Your view of eBooks may have been skewed, but let’s wipe away the tarnish and see how this opportunity could change your life. If you created an eBook with your name on it, you’d make sure it was of the very highest quality, wouldn’t you? You would conduct ample research and you would ensure it was unique from your competitors.

Just those two elements will set you apart from the mass of marketers who rehash information and spin their wheels trying to build a solid reputation. Let’s say you’ve picked a niche topic to work with and written a solid, 50-page eBook. The next steps are what always stopped me – the technical details.

All you need to know are these steps and you’ll have an eBook empire generating income for you every day of the week:

1.) Compile and secure your eBook in the right format
2.) House it on a domain with a sales letter designed to convert (this will be hard for you because you’re going to have to write sales copy like a marketer)
3.) Set it up with a shopping cart and on an affiliate marketplace
4.) Promote it and attract others to promote it for a share in the profits

Now of course each of those steps above has some detail involved, but it’s not as hard as you think. Your biggest hurdle is in balancing your workload from clients with your workload in setting up your own business.

When I was ghostwriting, I used Excel to map out what tasks I had left to complete for a client. The top row had their name (so I had several columns depending on how many projects I was working on), and each row below the name had a task to complete, which I deleted once I finished it.

One day, fed up with working for others, I added a column to the end of the spreadsheet. It was titled, “Tiffany.” Although I was Tiffany, I tried looking at myself in the third person, making her a client with deadlines and a task list of her own.

Whenever I worked on projects, even if it meant pushing a prepaid client to the backburner, I worked Tiffany’s tasks into the day’s workload, knowing that although she didn’t prepay for the work, she was going to pay me even more once the project was complete.

Balancing your own projects with that of clients is often how Moms in a family operate. They take of everyone else but themselves. We all know a Mom (maybe even yourself) who start getting sick, but instead of going to the doctor, they spend their time and money on the kids’ needs. Then they wind up with pneumonia or something worse because they couldn’t see the logic in putting themselves first.

By constantly focusing on clients and ignoring your own business needs, you’re hurting your financial future. Don’t put it off another day. In fact, do it right now – add your name to your client list and map out a task list for yourself of what you need to do to set up an automated income. The relief you feel one day waking up to sales with zero work to be done is a feeling unlike any other.


Tiffany Dow is the author of Building an eBook Empire, which teaches you in a step by step manner how to get your own info product on the market. She used a guinea pig student to determine what needed to go into the guide from a complete newbie perspective so no stone is left unturned.

5 Tips to Make Your Blogging Fun, Efficient and Fast!

Your virtual assistant services would like to provide you some great tips and tricks that will make your blogging more efficient, quick, fun and easier.  We know how time consuming blogging can be, especially for virtual assistants who handle a variety of tasks for many professionals, and anything that can help us along the way is always welcomed and appreciated information.

This article is from one of our dear friends, Michelle Mangen who owns and operates The Virtual Assist.  Her article is packed full of great advice and time saving tips for blogging and social media.

Read on to learn how you can incorporate this valuable information that will help your social media campaign and blogging schedule.

On Wednesday I attended the Social Media Rock Star event in Green Bay. By far my favorite class was the one    taught by Todd Lohenry, the reformed German teacher and #1 Twitter in Algoma, WI (admittedly there are only 8 people from Algoma on Twitter).

Aside from being really funny he was hurling out so many good tips on how to make blogging quicker and more efficient that I quit Tweeting for #smrockgb and started an email to myself with all the things I wanted to look into when I got home.

  1. If you use Google Reader to get ideas and inspiration for your own blog posts then you want to get through the content as quick as possible. Use these GOOGLE READER SHORTCUTS (I just copied the information from Google’s FAQ into a document so you can easily save this PDF on your own machine)
  2. Feedly allows you to put your RSS feeds into a magazine type format (I love the Feedly FireFox Add-On for tweeting articles quickly – if you don’t have this one, do it now….you will thank me for the time it saves you in Tweeting)
  3. ScribeFire FireFox Add-On – hey, I’m using it now for the first time – it allows you to write posts without going into the backend of your WordPress
  4. Zemanta FireFox Add-On – couple this with #3 and you have the absolute coolness of having Zemanta pick up related articles, YouTube videos, etc. and incorporate them into your post (just look at the bottom of mine). It also allows you to find images to insert and will always give credit where credit is due!
  5. Zemanta WordPress Plugin – helps with tagging your post

I can’t tell you how to use all of them yet…but a future post will give more insight as I get more familiar and comfortable with them myself.

Gasp…you missed “Be a Social Media Rockstar” event in Green Bay? Hop over to this post and read more about it.

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Your Everything Services wants to extend a huge thank you to our friend Michelle! She has provide some great tips that we will incorporate into our blogging and we hope you have found them as helpful as we have.

Readers, what are some of your tips and tricks for making blogging easier? Do you outsource this task or do you find you would rather do it yourself? Share your knowledge and let us know what saves you the most time and at the same time becoming more efficient.

Thanks for stopping by!

Author Bio:

Michelle’s vast talents and expert skills in accounting, bookkeeping and Excel, far exceed the average assistant’s scope of knowledge; thereby further enhancing not only her backend office, but those of her clients.   Extending administrative and other remote admin services to her global client base, Michelle creates personalized virtual assistant solutions for each and every client, ensuring 100% customer satisfaction, loyalty and professionalism.

Her core services are: Social Media Management, Aweber, WordPress site management, Bookkeeping and Excel spreadsheets. Additionally she offers administrative services as well.

In an effort to stay current in the ever changing online world, Michelle is consistently attending a variety of seminars and webinars, in addition to scrutinizing the Internet for the newest techniques on Social Media, time-saving applications, or administrative software to bring you only the best in services and virtual solutions.

You can reach Michelle at or

Why Choose Us?

For your Freelance writing, Ghostwriting and Article Marketing content needs, we are here to assist you efficiently, ethically and excellently.

*We have the best southern Texas hospitality around!

*Save money by outsourcing your projects to us and you pay only for time on task.

*Honest, ethical, respectful, friendly, reliable, professional, easy to work with and superb integrity….oh, and did we mention fun!

*I’m sure we could come up with many, many more ways why you should choose us, but give us a try and find out for yourself!

*Your time is valuable and we can help you have more of it!

*We are Your Everything Services and YES, we live up to your expectations!

Contact us today to find out how we assist you with all your writing content needs.